INTERNATIONAL COMPANY FRANCHISING

HOW TO OPEN A FRANCHISE STORE

Opening a shop , perhaps by joining an already established and provenly successful franchising network , is perhaps the most traditional way to start a business and become self-employed.

In this article, we'll cover every aspect of opening a store step by step: start-up and management costs, bureaucratic procedures and requirements, choosing the best location, advantages and disadvantages to consider when opening a franchise store , successful sectors in today's market, and plenty of helpful tips for increasing the profitability and potential for success of your new business.

Whether you decide to open a store entirely independently or with the support of an experienced franchisor, the steps to follow are virtually the same. Opening a franchise store , however, offers several competitive advantages and benefits for the franchisee, who, otherwise, would have to navigate the new entrepreneurial journey entirely on their own, along with all the challenges inherent in opening and managing a new business.

PROS AND CONS OF FRANCHISING:

Opening a franchise store can present very different conditions, depending on the chosen brand and the proposed format, and for this reason, to evaluate its actual validity, the commercial affiliation contract must be carefully analyzed on a case-by-case basis.

Let's see below the main advantages and most common disadvantages when opening a franchise store .

POTENTIAL DISADVANTAGES AND COSTS OF FRANCHISING STORES:

Network entry fee
Royalty on turnover, fixed or as a percentage
Any other fees (advertising fees, software use, leasing, etc.)
Constraints on centralized supplies or minimum orders
Any bank guarantees or warranties for the goods (common in the case of consignment sales)
Compliance with the parent company's standards and canons (image and layout, promotion, communication, initiatives, prices, etc.)

POTENTIAL ADVANTAGES OF FRANCHISE STORES:

Continuous 360° assistance, consultancy, support and support both before opening and throughout the management of the business
Professional training and development
Transfer of experience, know-how, proven and simplified management and organizational methods
Evaluation and choice of the most strategic location
Turnkey shop design and construction
Complete supply of everything you need: furniture, equipment, machinery, promotional and communication materials, packaging and branded materials, uniforms, signage, sales products, software and hardware, and consumables.
Reduced costs thanks to the commercial power of the network, and to the reserved concessions and simplifications
Goods on consignment and free returns of unsold items (for eligible sectors with non-perishable products)
Dropshipping products for online-only stores (payment for merchandise only after the sale, warehouse and logistics managed entirely by the parent company)
Reduced business risk
Leveraging brand visibility and its consolidated reputation
Centralized national marketing and communication campaigns, online and offline
APP and customized e-commerce site (or alternatively use of the parent company's site) to integrate online sales with physical store sales
Possibility of opening a store with different formats (traditional store, online store only, corner, etc.)
Rapid updating and adaptation to new trends and the new needs of the local market and the target audience.

THE BEST FRANCHISE STORE FORMATS:

When deciding to open a franchise store , numerous factors contribute to the business's potential for success. These certainly include the skills and knowledge of the individual entrepreneur, as well as their dedication to the business, but also the solidity and professionalism of the parent company, the quality of the support and training offered, and the quality of the format and the affiliation agreement itself.
There are some particularly advantageous conditions that allow affiliates to reduce start-up and management costs, mitigate overall business risk, and obtain benefits that can simplify the start-up and management of the business while increasing the potential for success and profitability. These include the absence of a physical location (operating exclusively online and selling via apps and e-commerce), supply terms such as consignment and dropshipping, the option to return unsold merchandise free of charge (obviously only for non-perishable goods), and other benefits such as payment deferrals and loan for use of furniture, software, and equipment.

REQUIREMENTS, PROCEDURE AND REQUIREMENTS:

Opening a shop today is easier than in the past, there are no particular restrictions, and no specific licenses or permits are required.

To avoid making mistakes, it's always advisable to consult your local SUAP (One-Stop Shop for Productive Activities) and other relevant industry bodies. Finally, it's a good idea to consult an experienced accountant for all start-up and management procedures to avoid penalties.

If you decide to open a franchise store , all the necessary bureaucratic support will already be included in the format.

THE BUREAUCRATIC PROCESS FOR OPENING A GENERIC STORE:

Opening a VAT number
Registration in the Company Register at the Chamber of Commerce
INPS and INAIL positions opening

(Alternatively, it is possible to complete the main registrations through the Single Communication , to be sent electronically via certified email (PEC) to the Chamber of Commerce.)

Certified declaration of commencement of business to the Municipality (at least 30 days before opening)
Permission to display the external sign
Payment of SIAE royalties for music/video distribution

Additional steps or requirements may be required depending on the product category or services offered. For example, in the case of food sales, certification (SAB or equivalent qualification, and HACCP) for the handling and marketing of food and beverages is required.

WHAT YOU NEED, INVESTMENT AND COSTS:

To successfully open a shop, you must draft a detailed business plan that evaluates and estimates costs, forecasts potential revenue, defines the project's feasibility, and outlines all the elements necessary to launch and operate the business.

The investment to open a shop can vary significantly depending on the type of business, the product sector, the size of the premises, the format, the location, etc.

Below we try to estimate the main costs involved in opening a shop independently:

Premises (approximately 50 m2), renovation, adaptation, compliance, design, connection to systems, rent and utilities: minimum €10,000
Furniture, equipment, software, hardware: at least €10,000 .
Bureaucratic procedures and consultancy: approximately €2,000
Marketing and promotional campaigns (typically 10% of the investment should be dedicated to this): approximately €3,000
Website creation, preferably with integrated e-commerce: €2,000 to €5,000
First merchandise installation: from €10,000 to €15,000

The minimum initial investment, as calculated above, will be at least €30,000

However, start-up and management costs can vary significantly from case to case, so they must be calculated carefully.

Generally, for example, it is estimated that the minimum budget needed to open any type of store (with a physical location open to the public) is €20,000 . To open a store that operates exclusively online ( e-commerce ), however, a minimum starting budget of €10,000 is recommended.

If you decide to open a franchise store , the necessary start-up budget will almost always be lower than that of starting on your own.

WORLD PRODUCTS SHOP AND CHEF GIOVANNI PANTALEO

International manufacturers and retailers, wholesale and retail

Chef Giovanni Pantaleo, owner of CHEF GIOVANNI PANTALEO and WOLRD PRODUCTS SHOP, is not just a franchise; we produce most of our own products. Our craftsmanship, training, and affordability make us the ideal partner for standing out in an ever-growing sector.
The CHEF GIOVANNI PANTALEO company and WORLD PRODUCTS SHOP was founded on January 8, 2021 by the homonymous owner, chef and hotel manager.
Not only the chef and also a qualified marketer through a course in social media marketing, VISUAL AND RETAILER GDO.
Chef Giovanni Pantaleo has been collaborating with RADIO ROMA CAPITALE for two years now, through programs and live broadcasts, which are also available on Google Maps, the Radio Roma Capitale Facebook page, and the chef's own Facebook page. We also collaborate with various companies around Italy that, like the chef, want to promote Made in Italy products and the craftsmanship of natural products, crafted just like our grandmothers used to make them.
He trained at a hotel school, and has worked in restaurants and hotels ranging from 3 to 5 star luxury, with Michelin-starred chefs. He has held various kitchen positions, from head chef to poolside snack area manager, to chef de partie for appetizers, first courses, second courses, and pastry.
At a hotel in Rome he worked as executive chef, managing his kitchen brigade, taking orders, staff shifts, and public relations.
The chef has also toured throughout Italy, including Livigno in Trentino, Sardinia, Milan, Scalea, Puglia, Ravenna, and Switzerland, acquiring traditional skills and local recipes.

The chef is also present on various social networks Facebook, Tik Tok, Instagram, YouTube, Twitter, LinkedIn under the name CHEF GIOVANNI PANTALEO.
It is also present on eBay and will be on Amazon from June.

On our website you can find ready-to-eat sweet and savory products made using artisanal methods, with natural ingredients under the ECCELLENCE ITALIANE brand.

Categories dedicated to food intolerances. You can also find an e-commerce site offering food colorings and sugar pastes from top brands, including a category of homemade sugar paste. The e-commerce site also offers various molds for various occasions and uses, various plastic and metal cookie cutters, books, various confetti, flours and seeds prepared by type and use, books, various confetti, flours and seeds prepared by type and use, to make your dishes, special dishes, and various decorations easier. Chef Giovanni Pantaleo also specializes in leavened products, producing artisanal panettone with fresh natural sourdough starter, regenerated every 48 hours year-round, in various flavors. with fresh natural sourdough starter, regenerated every 48 hours year-round, in various flavors. The company choice made by chef Giovanni Pantaleo focuses on only natural and top-quality products such as Madagascar Chocolate, pure Bronte DOP 70% pistachio paste, CRIOLLO chocolate.

Investment of €30,000

WHY OPEN A CHEF GIOVANNI PANTALEO BRAND STORE AND WORLD PRODUCTS SHOP?

An excellent choice for those looking to start their own independent and profitable business in a stimulating environment.

OWN PRODUCTION

Artisanal food products made by us in our laboratory with particular attention to hygiene and HACCP, ensuring maximum efficiency and daily monitoring with our staff and health control managers, respecting and adapting the hygiene and health procedures for handling ingredients, from raw materials to the finished product delivered to our stores or third parties.

ECO-FRIENDLY

Low environmental impact packaging, use of compostable materials and company forest.

NOT JUST BUSINESS

A positive environment that also gives importance to the individual.

WIDE RANGE OF PRODUCTS

OVER 7,500 products available to meet every need.

GOOD PROFIT MARGIN

Minimal investment and high profitability in a constantly growing sector.

NO ENTRY FEE

No entry fee, just a very low royalty of 200 euros every 2 months.

EXCLUSIVITY

Exclusive sales area for Chef Giovanni Pantaleo's shop.

SUPPORT AND TRAINING

360° support with staff training, marketing, and pre- and post-opening consultancy.

COMMUNICATION

Dedicated online presence for your Chef Giovanni Pantaleo store and assistance with social media management, website management, flyers, and more.

STORE SETUP

Set up the store with a counter, refrigerator, cash register, sign, shelves, and more.

KNOWN ALL OVER THE WORLD

Owner and founder, Chef Giovanni Pantaleo, is not only an entrepreneur and chef, but also a wedding planner, TikTok user, and public figure. He is also the director of one of the 25 restaurants in the DAR BOTTAROLO chain in Rome, and a wholesale supplier of raw materials, equipment, and accessories to catering establishments throughout Italy.

WATCH OUR STORYTELLING ON OUR YOUTUBE CHANNEL https://youtu.be/AEYP0BiRE-

OUR PROPOSAL

For those who feel ready to become their own entrepreneur and transform their professional life, this is a unique opportunity in a constantly growing sector, offering high profitability, minimal investment, and low royalties.

CODE OF ETHICS

Our mission has always been to promote and promote high-quality artisanal products made with carefully selected, healthy ingredients. Thanks to the hard work of our staff and the producers of the ingredients we use, we can boast unique and inimitable products, selected and tested by our founder and a team of experts.
Few people understand the importance of having and consuming artisanal products over industrial ones filled with preservatives, flavor enhancers, and other substances. We strive to employ responsible collaborators who prioritize the purchase and sale of artisanal and healthy products suitable for everyone, also paying attention to gluten intolerances with techniques that reduce the use of preservatives, sweeteners, and other substances. Our goal is to expand worldwide by establishing warehouses and opening sales outlets abroad, even though we already sell worldwide through online sales. Thanks to this project, we will help train young people to re-enter the workforce and thus create jobs for young people.

Company Chef Giovanni Pantaleo
Registered office: Via delle Rondini 74 int.10 00169 ROME

www.chefgiovannipantaleo.es
www.worldproductshop.com

Google and Social: CHEF GIOVANNI PANTALEO Google and Social: WORLD PRODUCTS SHOP

info.worldproductshop@gmail.com
+39 3205735707